Blog

The Science Behind Direct Mail

Aug 30, 2016

We’ve all heard the talk about how the internet will eventually kill the mail, and with the younger generations doing everything via a smartphone, it does seem like a valid concern to many. However, as a direct mail service provider, we can tell you that marketing in the mail has not lost its momentum. For […]

Read More

Take Advantage of Print and Mail Services for Your Next Marketing Campaign

Aug 19, 2016

It is an established fact that 53% of customers are more likely to read and save a direct mail piece than an email. Only 26% might open a marketing email even if it is from a known source. It is also a known fact that direct mail works – even in today’s electronic age of […]

Read More

Thinking About Outsourcing to a 3PL? Here’s what you need to know.

Aug 6, 2016

If you are, then you are not alone.  Approximately 20% of shippers now outsource fulfillment and order processing services to better meet their customer’s needs and to get processing at a low cost. With a 3PL on your supply chain team, you will become more efficient in how you respond to your customers.  Working with […]

Read More

Why Outsourcing E-Commerce Fulfillment Services is a Good Idea

Aug 5, 2016

You’ve started your online store and are getting ready for orders to start rolling in!  As a start-up, it makes sense to leverage your growth by doing everything yourself; until your basement is full of product and the spreadsheet you used to track your inventory has crashed. Not everyone wants the rules and regulations that […]

Read More

Do’s and Don’ts of Direct Mail Campaign [Infographics]

Aug 5, 2016

  Courtesy of: Innovative Response Marketing Inc.  

Read More