Blog

Do’s and Don’ts of Direct Mail Campaign [Infographics]

Aug 5, 2016

  Courtesy of: Innovative Response Marketing Inc.  

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Canada Post Expert Partner Status

Jul 27, 2016

With over 20 years of experience as a Direct Mail service provider in Toronto and GTA, Innovative has the knowledge and expertise to handle campaigns of any size and requirement. We have been awarded the prestigious Canada Post Expert Partner designation consistently since 2012. Only a few companies throughout Canada meet the criteria necessary to […]

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Factors Which Contribute to Successful DM Campaigns

Jul 27, 2016

In an age where emails and social media are becoming the primary means of communication, Direct Mail still out performs them all in terms of the overall impact it creates on the receiver’s mind. Direct mail, if appropriately designed, has the power to influence the minds of readers to a greater extent than any other […]

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Canada Post Strike Update 2016

Jul 13, 2016

We have been fielding many questions from our valued clients about how best to proceed with scheduled marketing mailings in light of the current labour issues at Canada Post. As a Canada Post Expert Partner, we are kept abreast of the latest information with regard to the labour issues and how they may affect the […]

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