Blog

The Science Behind Direct Mail

Aug 30, 2016

We’ve all heard the talk about how the internet will eventually kill the mail, and with the younger generations doing everything via a smartphone, it does seem like a valid concern to many. However, as a direct mail service provider, we can tell you that marketing in the mail has not lost its momentum. For […]

Read More

Canada Post Expert Partner Status

Jul 27, 2016

With over 20 years of experience as a Direct Mail service provider in Toronto and GTA, Innovative has the knowledge and expertise to handle campaigns of any size and requirement. We have been awarded the prestigious Canada Post Expert Partner designation consistently since 2012. Only a few companies throughout Canada meet the criteria necessary to […]

Read More

Factors Which Contribute to Successful DM Campaigns

Jul 27, 2016

In an age where emails and social media are becoming the primary means of communication, Direct Mail still out performs them all in terms of the overall impact it creates on the receiver’s mind. Direct mail, if appropriately designed, has the power to influence the minds of readers to a greater extent than any other […]

Read More